Search Optimisation Ltd
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Keyword & Keyphrase Research
Competitor Analysis
Website Optimisation
Content & Copywriting
Link Development
Article Marketing
Social Media Marketing
Tracking & Reporting
Blog Creation
Commercial Video
Podcast Creation
PPC Management
A/B Split Testing
 
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SEO Services

Search Optimisation Ltd provides professional website promotion services designed to improve the performance of your web site in the search engines, driving targeted traffic to your site and improving your return on investment (ROI). As SEO is not an overnight process we work primarily on an ongoing monthly basis, although we can offer one-off SEO consultancy if required.

Keyword & Phrase Research

It's vital to optimise your site for the right keywords and phrases. That means the terms your potential customers are actually looking for - which isn't always the terms you expect. Our keyword research and analysis service identifies the best terms to optimise for, meaning your site is targeted to produce the best ROI.

Competitor Analysis

On the web you're never operating in a vacuum. Your site is competing for the attention of customers with businesses from all over the world, all fighting to be top of the search engine heap. We study what your competitors are doing in order to out-perform them and implement the best optimisation strategies for your niche or sector, since every business is different.

Website Optimisation

Some web site technologies can present unique indexing challenges, and others can make it difficult for search engine 'spiders' or robots to crawl them to find content. On-site website optimisation helps ensure that your site is accessible to the web crawlers and contains the key phrases and search terms required..

Site Content & Copy Writing

Well-written, optimised copy can not only improve your site's chances of ranking well in the search engines, but also inprove conversion rates, turning visitors into customers. We can work with you to re-write existing content in a compelling, keyword rich manner, or even create entirely new content to grow the site.

Link Development

Getting good quality, relevant links to your site is an important and challengine part of SEO. Links are treated as 'votes' for the authority and quality of your site, and relevant, keyword rich links from good quality sources can have a huge impact on search engine rankings.

Article Marketing

We create and distribute news articles and press releases for publication on a wide range of online plaftorms, helping to raise awareness of your brand, products or services.

Social Media Marketing

Social media and social networking are the fastest growing area of the online world, and we can help you to make use of them in ways that will benefit your business, your customers and your bottom line.

Analytics, Tracking & Reporting

You want measurable results from your marketing efforts, and we provide detailed feedback on keyword rankings and website visitors in order for you to measure the ROI of your search engine optimisation campaign.

Blog Creation

Blogging is a great way to add regular fresh content to a website, and once a blog is set up, it is easy for non-technical users to write and publish posts and articles.

Commercial Video

Video content can be a great addition to your website, whether it's promotional material or tutorials and how-to information.

Podcast Creation

Podcasting refers to the provision of audio content for download, most commonly news or discussion programmes. Such content is relatively straightforward to generate, and can often get a firm's message across in a way that might be difficult in a text medium. Podcasts can be syndicated to other sites and visitors can subscribe to podcast feeds, enabling them to be informed when a new episode is uploaded.

PPC Management

Pay-per-click advertising is a great way to get increased web traffic in a hurry, but can prove expensive if not managed correctly. We provide PPC campaign management in addition to our organic SEO services.

Split Testing & Conversion Optimisation

SEO is not just about getting good search engine rankings and driving visitors to your site. It's also about getting them to convert once they get there, whether it's by making a purchase, signing up for a newsletter or contacting you with an enquiry. A/B split testing allowns us to test different page layouts and marketing messages to measure their effectiveness in converting visitors to customers.

 

Call free on 0800 980 5000 or fill in our contact form to find out more about how we can help your business prosper further online.

     
    © 2009 Search Optimisation Ltd. Registered in England & Wales. Company No: 05079977. VAT No: 895 206 107.
Registered Office: The Square, Bakewell, Derbyshire DE45 1BT